(our first ever blog post… omg)

If you’re reading this—hi. Welcome. This is our very first blog post, and honestly? We’re a little excited, a little nervous, and very much in our feelings about it.

This rebrand didn’t happen overnight.

We’ve been mulling over it for a long time—quietly, sometimes obsessively. We knew the name we had no longer fit the work we were creating, but finding the right one felt impossible. For a while, we almost settled on The Art of Her. It felt close. It felt familiar. But…